AUDI

New Audi Q3 Sportback International launch campaign

The challenge: Rejuvenate our target audience for the launch of Audi’s first CUV, the new Audi Q3 Sportback.

The idea: Young people are the ones who are constantly redefining things, pushing the world forward. Now, the idea of a “job” can mean a laptop in Tahití, “love” can accommodate more than two people and “home” is not only where the cat is.

The concept: WHATEVER THAT MEANS. There are infinite definitions for everything +1, yours.

TVC

- The campaign aired simultaneously in France, Italy, Spain, Germany, Portugal and The Netherlands. -

FORMULA E 2019 CAMPAIGN

The challenge: Reignite the passion for Formula E and welcome the new season.

The idea: True petrolheads think Formula E embodies the decay of speed, adrenaline and excitement in the racetracks. That’s why we invited an old school cowboy to come see it for himself.

TVC / ONLINE VIDEO - A cowboy’s day at Formula E

SNIPPETS